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Privacy Policy Statement

For processing data within the context of our online system and making contact via contact forms and email newsletters

Version: 07.08.2025

I. Basic Information on Data Processing

Thank you for your interest in our company. The protection of your personal data is of paramount concern for us. We therefore want to inform you comprehensively about the information we collect on our websites, the purpose we use it for, who we might make it available to and what rights you have (art. 12 and 13 of the General Data Protection Regulation – GDPR).

Our personal privacy measures are guided by the General Data Protection Regulation (GDPR, VO EU 2016/679), effective 2018-05-25, and the Federal Data Protection Act (BDSG). With the simple citation of a regulation enclosed in parentheses, we want to express which standard is used to justify the data processing, and if personal data are processed during this process.

Controller in terms of data protection law:

WAGO ELWAG sp. z o.o.
Piękna 58a

50-506 Wrocław, Poland
Phone: +48 71 360 29 70
Fax: +48 71 360 29 99
Email: wago.elwag@wago.com

We take the company’s internal privacy policy very seriously. We contractually obligate our employees and the processors (service companies) we engage to maintain confidentiality and to observe the IT/security rules and the applicable data protection provisions.

Personal data are the subject of data protection and our privacy policy. Personal data, according to the Federal Data Protection Act (BDSG), is all individual information about personal or factual circumstances of an identified or identifiable natural person. In addition, the GDPR defines “personal data” as any information relating to an identified or identifiable natural person; an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, or an online identifier.

To the extent it is not recognizable in this document or due to other circumstances, we are not in a position to identify you.

We as well as our contractual partners protect your personal data against unauthorized access, loss, use or dissemination and ensure that your personal information is in a legally required, controlled, secure environment which prevents unauthorized accesses, loss or dissemination.

Where data is processed on our behalf, we work only with order processors who offer a sufficient guarantee that suitable technical and organizational measures to ensure their data processing complies with Art. 28 GDPR have been enacted and your legal rights are fully protected.

If we contract with one or more partners to determine the purpose and means of the processing, we undertake joint responsibility in accordance with Art. 26 GDPR. To this end, we join agreements specifying exactly which contractual partner undertakes which responsibility per GDPR.

Technical and organizational measures have been undertaken in our company to ensure that our company observes the legal requirements of the BDSG and the GDPR and to protect your data against damage, destruction, corruption, manipulation and unauthorized access.

To avoid unnecessary amounts of data, we process and use your personal data only to the extent this is required within the scope of our range of services.

WAGO is a global company. Personal data is preferably stored and processed by our employees, national production sites and sales companies and service providers commissioned by us within the EU. In exceptional cases, processing may also take place outside the EU, e.g. in the USA. In such cases, your personal data is transferred in accordance with art. 44 et seq. GDPR.

In some cases, contracted service providers (e.g. in the context of IT services) may also need to access personal data outside the EU. We select these providers carefully and ensure an appropriate level of data protection through contractual, technical and organizational measures. As a rule, we agree the EU standard contractual clauses, if necessary with supplementary contractual rules.

For some countries outside the EU, such as Canada, the United Kingdom, the United States of America and Switzerland, the EU has already established a comparable level of data protection. Due to the comparable level of data protection, the transfer of data to these countries does not require any special authorisation or agreement.

You can, without charge and without giving reasons, obtain information about whether your personal data is processed. Pursuant to art. 15 GDPR and § 34 BDSG, you have the right to information about this personal data and to further information on the processing of your data stored with us.

As part of your legal rights under art. 16 and 17 GDPR and § 35 BDSG, you can have your data which is stored with us blocked, corrected or deleted.

Your personal data is deleted if no legal retention requirements stand in the way and you request deletion in writing or text.

Furthermore, you have the right to have incomplete data completed and to demand the curtailment of processing in the statutorily regulated cases in art. 18 GDPR if the personal data is incorrect.

You also have a right to data portability pursuant to art. 20 GDPR If we have mentioned art. 6 para. 1 a) or b) GDPR, or art. 9 para. 2 a) GDPR in this declaration as a basis of the data processing. When exercising the right to data portability, you have the right to demand that the personal data be transmitted directly from the controller of the data file to another controller of the data file if this is technically feasible.

Pursuant to art. 7 para. 3 GDPR, you also have the right to revoke the consent you once grated to us at any time. If you invoke this right, we are no longer entitled to process the data identified under this prior consent.

To make the processing of enquiries as efficient as possible, we provide a landing page. You can use this to submit your enquiries in a simple and structured way. Of course, enquiries can still be submitted by email or other means. The enquiries you submit, as well as the personal data you provide (such as title, surname, first name and your address), are then forwarded to an IT system where they are processed by our data protection teams. Please note that we need your e-mail address in order to be able to respond to your enquiry. The legal basis for the processing of your personal data is Art. 6 para. 1 f) GDPR. We have carefully selected the provider of the IT system and commissioned it in accordance with Article 28 GDPR. For this purpose, we have concluded an additional agreement on order processing in which the subject matter and duration of the processing, the type and purpose of the processing, the type of personal data, the categories of data subjects and the obligations and rights of the controller are specified (in accordance with Art. 28 para. 3 GDPR).

II. Purpose, Legal Basis and Data Categories

Generally, it is not required that you provide personally identifiable information to visit our website. Technically, however, the IP address transmitted from your system is necessary to transfer the data from our website to you. Beyond the freely accessible area of our website – to process your registration, for example – we need your personal data, as appropriate, in order to be able to personally respond to you.

We need a legal basis to process your data art. 6 GDPR presents a non-exclusive list of legal bases. Per art. 6 GDPR, processing is permitted when:

  • You have consented to processing of your personal data for one or more specific purposes (art. 6 para. 1 a) GDPR).
  • The processing is required to fulfill a contract in which the contractual party is the affected person. This also applies to contractual measures undertaken at the request of the affected person (art. 6 para. 1 b) GDPR).
  • The data processing is required to fulfill a legal obligation we are subject to (art. 6 para. 1 c) GDPR):
  • The processing is required to protect the vital interests of the affected person or another natural person. This may include the exceptional case that an affected person is severely injured, which mandates that their personal data must be sent to medical personnel (art. 6 para. 1 d) GDPR).
  • The processing is required to maintain the legitimate interests of the responsible parties or any third parties, to the extent that the vital interests, legal rights and fundamental freedoms of the person for which protection of personal data is required are not infringed (art. 6 para. 1 f) GDPR). This legal basis also entitles us to enact processing procedures not covered by any of the above-mentioned legal bases, if this processing is required to maintain the legitimate interests of the our company or any third parties and to the extent that the vital interests, legal rights and fundamental freedoms of the affected person are not infringed. We are also particularly entitled to these processing procedures since they have been specifically granted by European legislation. This legislation supports the contention, an entitled interest may be assumed when the affected person is a customer of the responsible party (Recital 47 sen. 2 GDPR).

III. Collection, Storage of Usage Data during a Visit to Our Website without Registration, Use of Cookies

When you visit our website, we receive your complete IP address from your EDP. Only with this IP address are we able to transmit the data of our website to you so that the website displays for you (Art. 6 (1) (b) and (f) GDPR). Beyond processing for transmission of the retrieved data, the full IP address is stored for only two (2) days in order to be in a position to initiate defensive measures against attacks on our IT, such as a block of IP addresses as well as possible criminal prosecution (Art. 6 (1) (f) GDPR).

We save the date and time of the page view and the page from which you have retrieved our website. We do not save other personal data, unless you log in.

If the programming of our website prompts your browser to load data from servers operated by third parties, we are not, as such, involved in these data transmissions. Our third-party providers have requested we inform you of the following:

This website uses functions of the web analysis service Google Analytics. The provider of this service is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics enables the website operator to analyze the behavior patterns of website visitors. To that end, the website operator receives a variety of user data, such as pages accessed, time spent on the page, the utilized operating system and the user’s origin. This data is summarized in a user-ID and assigned to the respective end device of the website visitor.

Furthermore, Google Analytics allows us to record your mouse and scroll movements and clicks, among other things. Google Analytics uses various modeling approaches to augment the collected data sets and uses machine learning technologies in data analysis.

Google Analytics uses technologies that make the recognition of the user for the purpose of analyzing the user behavior patterns (e.g., cookies or device fingerprinting). The website use information recorded by Google is, as a rule transferred to a Google server in the United States, where it is stored.

The use of these services occurs on the basis of your consent pursuant to Art. 6(1)(a) GDPR. You may revoke your consent at any time.

Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European Commission. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.

The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the US, which is intended to ensure compliance with European data protection standards for data processing in the US. Every company certified under the DPF is obliged to comply with these data protection standards. For more information, please contact the provider under the following link: https://www.dataprivacyframework.gov/s/participant-search/participantdetail? contact=true&id=a2zt000000001L5AAI&status=Active

Google Analytics IP anonymization is active. As a result, your IP address will be abbreviated by Google within the member states of the European Union or in other states that have ratified the Convention on the European Economic Area prior to its transmission to the United States. The full IP address will be transmitted to one of Google’s servers in the United States and abbreviated there only in exceptional cases. On behalf of the operator of this website, Google shall use this information to analyze your use of this website to generate reports on website activities and to render other services to the operator of this website that are related to the use of the website and the Internet. The IP address transmitted in conjunction with Google Analytics from your browser shall not be merged with other data in Google’s possession.

You can prevent the recording and processing of your data by Google by downloading and installing the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=en.

For more information about the handling of user data by Google Analytics, please consult Google’s Data Privacy Declaration at: https://support.google.com/analytics/answer/6004245?hl=en.

We use Google Signals. Whenever you visit our website, Google Analytics records, among other things, your location, the progression of your search and YouTube progression as well as demographic data (site visitor data). This data may be used for customized advertising with the assistance of Google Signal. If you have a Google account, your site visitor information will be linked to your Google account by Google Signal and used to send you customized promotional messages. The data is also used to compile anonymized statistics of our users’ online patterns.

We have executed a contract data processing agreement with Google and are implementing the stringent provisions of the German data protection agencies to the fullest when using Google Analytics.

This website uses the “E-Commerce Tracking” function of Google Analytics. With the assistance of ECommerce Tracking, the website operator is in a position to analyze the purchasing patterns of website visitors with the aim of improving the operator’s online marketing campaigns. In this context, information, such as the orders placed, the average order values, shipping costs and the time from viewing the product to making the purchasing decision are tracked. These data may be consolidated by Google under a transaction ID, which is allocated to the respective user or the user’s device.

We also use Google Optimize. Google Optimize is a Google service (Gordon House, Barrow Street, Dublin 4, Ireland; “Google“). We use the Google Optimize service to enhance the attractiveness, content and functionality of our website by statistically evaluating a percentage of our users and their changes in use habits as a response to new functions and contents we introduce. Google Optimize is a sub-service of Google Analytics (see Section “Google Analytics”). In addition, you can prevent collection of the data generated by the cookie and related to your use of the website − your IP address in particular – as well as the processing of such data by Google by downloading and installing the Google browser plug-in available at this Link : www.tools.google.com

This website uses Google Conversion Tracking. The provider is Google Ireland Limited (‘Google’), Gordon House, Barrow Street, Dublin 4, Ireland.

With the help of Google conversion tracking, Google and we can recognise whether the user has carried out certain actions. For example, we can analyse which buttons on our website were clicked how often and which products were viewed or purchased particularly frequently. This information is used to generate conversion statistics. We find out the total number of users who have clicked on our adverts and what actions they have taken. We do not receive any information with which we can personally identify the user. Google itself uses cookies or comparable recognition technologies for identification purposes.

We also use enhanced conversions. This function supplements the existing conversion tags. We collect data that you provide to us as part of an interaction on our website (e.g. email addresses) and transmit it to Google in encrypted (hashed) form. Encryption is carried out using a secure one-way hash algorithm. The use of extended conversions enables us to allocate conversions more precisely. This allows us to better target our advertising campaigns and measure and optimise the effectiveness of our marketing measures. We can also offer users more relevant and useful content. You can find more information here.

The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time. You can find more information about Google Conversion Tracking in Google's privacy policy: https://policies.google.com/privacy?hl=en

The company is certified in accordance with the ‘EU-US Data Privacy Framework’ (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information from the provider can be found here.

This website uses the functions of Google Ads Remarketing. The provider of these solutions is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

With Google Ads Remarketing, we can assign people who interact with our online offering to specific target groups in order to subsequently display interest-based advertising to them in the Google advertising network (remarketing or retargeting).

Moreover, it is possible to link the advertising target groups generated with Google Ads Remarketing to device encompassing functions of Google. This makes it possible to display interest-based customized advertising messages, depending on your prior usage and browsing patterns on a device (e.g., cell phone) in a manner tailored to you as well as on any of your devices (e.g., tablet or PC).

If you have a Google account, you have the option to object to personalized advertising under the following link: https://www.google.com/settings/ads/onweb/.

The use of these services occurs on the basis of your consent pursuant to Art. 6(1)(a) GDPR. You may revoke your consent at any time.

For further information and the pertinent data protection regulations, please consult the Data Privacy Policies of Google at: https://policies.google.com/technologies/ads?hl=en.

The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the US, which is intended to ensure compliance with European data protection standards for data processing in the US. Every company certified under the DPF is obliged to comply with these data protection standards. For more information, please contact the provider under the following link: https://www.dataprivacyframework.gov/s/participant-search/participantdetail? contact=true&id=a2zt000000001L5AAI&status=Active

Formation of Target Groups with Customer Reconciliation

For the formation of target groups, we use, among other things, the Google Ads Remarketing customer reconciliation feature. To achieve this, we transfer certain customer data (e.g., email addresses) from our customer lists to Google. If the respective customers are Google users and are logged into their Google accounts, matching advertising messages within the Google network (e.g., YouTube, Gmail or in a search engine) are displayed for them to view.

We use the Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland

The Google Tag Manager is a tool that allows us to integrate tracking or statistical tools and other technologies on our website. The Google Tag Manager itself does not create any user profiles, does not store cookies, and does not carry out any independent analyses. It only manages and runs the tools integrated via it. However, the Google Tag Manager does collect your IP address, which may also be transferred to Google’s parent company in the United States.

The Google Tag Manager is used on the basis of Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the quick and uncomplicated integration and administration of various tools on his website. If appropriate consent has been obtained, the processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR. This consent can be revoked at any time.

The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the US, which is intended to ensure compliance with European data protection standards for data processing in the US. Every company certified under the DPF is obliged to comply with these data protection standards. For more information, please contact the provider under the following link: https://www.dataprivacyframework.gov/s/participant-search/participantdetail? contact=true&id=a2zt000000001L5AAI&status=Active

We use Google Maps on the website in order to make orientation easier for you. Google Maps is a Google service (Gordon House, Barrow Street, Dublin 4, Ireland; “Google“). When viewing the contact pages, your web browser is instructed to load the functions and map data needed for this directly from the server of Google. These servers may reside in the United States or other countries of the world. We have no control options for this and receive no information from Google about whether you have exchanged corresponding map information during your visit to our page. Whether Google has only delivered technically necessary information to you or saved and evaluated further data about you or your system, such as IP addresses, information about your browser, etc., is not made available to us. Die Google Privacy Policy statement (https://www.google.com/intl/de/policies/privacy/index.html) also applies to Google Maps. We expressly indicate here that Google processes the following categories of data: device-related information, IP address, hardware settings, browser type, browser language, date and time of your query and referring URL, cookies (blockable by you in the browser settings, see also above), location-based information. Google can link the data with other data from you and uses the data collected in the course of the services for provisioning, maintenance, protection and improvement of the Google services, for the development of new services as well as to protect Google and its users. Google also uses this data to offer you customized contents – for example, to provide you with more relevant search results and advertisements. Using data collected through cookies and other technologies, such as pixel tags, Google improves your user experience and the quality of Google services as a whole. For example, Google facilitates the storage of your preferred language setting in order to display services in the language you prefer. Before Google uses information for purposes other than those listed by Google in the Google Privacy Policy, Google will ask you for your consent. With your consent, Google also shares data with third parties for contract data processing and for legal reasons. You can also change settings related to data privacy at Google when you log in there. In addition, Google abides by various self-regulation obligations and processes complaints.

The website operator uses Google Ads. Google Ads is an online promotional program of Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads enables us to display ads in the Google search engine or on third-party websites, if the user enters certain search terms into Google (keyword targeting). It is also possible to place targeted ads based on the user data Google has in its possession (e.g., location data and interests; target group targeting). As the website operator, we can analyze these data quantitatively, for instance by analyzing which search terms resulted in the display of our ads and how many ads led to respective clicks.

The use of these services occurs on the basis of your consent pursuant to Art. 6(1)(a) GDPR. You may revoke your consent at any time. Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European Commission. Details can be found here: https://policies.google.com/privacy/frameworks and https://privacy.google.com/businesses/controllerterms/mccs/.

The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the US, which is intended to ensure compliance with European data protection standards for data processing in the US. Every company certified under the DPF is obliged to comply with these data protection standards. For more information, please contact the provider under the following link: https://www.dataprivacyframework.gov/s/participant-search/participantdetail? contact=true&id=a2zt000000001L5AAI&status=Active

This website uses Google AdSense, an ad embedding service provided by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

We use Google AdSense in the “non-personalized” mode. Contrary to the personalized mode, the ads are not based on your previous user patterns and the service does not generate a user profile for you. Instead, the service uses so-called “context information” to choose the ads that are posted for you to view. The selected ads are thus based e.g., on your location, the content of the website you are visiting at the time, or the search terms you are using. To learn more about the distinct differences between personalized targeting and targeting that has not been personalized by Google AdSense, please click on the following link: https://support.google.com/adsense/answer/9007336.

Please keep in mind that if Google Adsense is used in the non-personalized mode, it is possible that cookies are stored or comparable recognition technologies (e.g., device fingerprinting) are used.

The use of these services occurs on the basis of your consent pursuant to Art. 6(1)(a) GDPR. You may revoke your consent at any time.

Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European Commission. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.

You have the option to autonomously adjust the advertising settings in your user account. To do so, please click on the link provided below and log in: https://adssettings.google.com/authenticated.

For more information about Google’s advertising technologies, please click here: https://policies.google.com/technologies/ads and https://www.google.de/intl/de/policies/privacy/.

The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the US, which is intended to ensure compliance with European data protection standards for data processing in the US. Every company certified under the DPF is obliged to comply with these data protection standards. For more information, please contact the provider under the following link: https://www.dataprivacyframework.gov/s/participant-search/participantdetail? contact=true&id=a2zt000000001L5AAI&status=Active

This website uses the remarketing function “Meta Pixels” of Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland (“Meta”), which has the data processed by Meta Platforms Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA. This active program function (JavaScript) is used to understand the actions of visitors to this website, to measure the effectiveness of the advertising and to present interest-related ads (“Facebook Ads“) in the course of the visit to the social network Facebook and other websites. Through this JavaScript, a direct connection with the Meta servers is established during the visit to the website. In the process, the fact that you have visited this website is relayed to the Meta server, and Meta correlates this information with your personal Facebook user account and other profiles. The basis of the use is § 28 (1) first sentence no. 2 BDSG a. F.; Art. 6 (1) f GDPR. Admittedly, the data of Meta is stored and processed so that a connection with the respective user profile is possible and Meta can use the data for its own advertising purposes in accordance with the Meta Data Policy (https://www.facebook.com/about/privacy/). We assume that the information remains saved until you delete your Facebook account. You can find more detailed information about the collection and use of data by Meta and about your relevant rights and options for the protection of your privacy in the Meta Data Policy at https://www.facebook.com/about/privacy/. You can mange private sphere settings in your Facebook account. To do so, you must be logged in to Facebook.

Please click this link to prevent future data collection by Meta within this website (the opt-out only functions in this browser and only for this domain) and to exercise your right to object to this. This will save an opt-out cookie on your device. If you delete your cookies in this browser you must click on this link again.

Our website uses the marketing function “LinkedIn Insight Tag” of LinkedIn Ireland Unlimited Company (Wilton Place, Dublin 2, Ireland; “LinkedIn“). Each time one of our pages containing functions from LinkedIn is viewed, a connection with the LinkedIn servers is established. This informs LinkedIn that you have visited our websites with your IP address. The active program function (JavaScript) serves to understand the actions of visitors to our website in anonymized form, to gauge the effectiveness of advertising and to present interest-related ads (“LinkedIn Ads“) in the course of the visit to the LinkedIn social network and other websites. The LinkedIn Insight tag is integrated into our website for this purpose, which establishes a connection with the LinkedIn server if you visit our website while simultaneously logged into your LinkedIn account. This assignment attempts to function across devices, so that user behavior between different devices is also evaluated. The basis for this use is Art. 6 (1)(f) GDPR.

We maintain a profile on the social media LinkedIn. Our social media presences, and consequently our profile on LinkedIn, are intended to ensure the broadest possible presence on the internet. When you visit our profile on LinkedIn, LinkedIn can generally analyse your user behavior.

We use "LinkedIn Lead Ads" for customer acquisition. LinkedIn Lead Ads are advertising placements on LinkedIn, in which LinkedIn uses forms to generate leads and functions, and content of the LinkedIn service can be integrated. In such advertising, defined information is requested in accordance with our current campaign or other measures. If you have a LinkedIn account, the advertisement can be prefilled with the information you have shared on LinkedIn.

With LinkedIn Lead Ads we offer you a function with which you can provide us your user information using your LinkedIn account. We use this functionality to be able to address you with relevant content and target group oriented. We have a legitimate interest for the use of LinkedIn Lead Ads, which is for marketing purposes in the context of initiating business. The legal basis is Art. 6 (1)(f) GDPR.

If you are logged into your LinkedIn account and visit our profile on LinkedIn, LinkedIn can assign this visit to your user account. This also applies to advertising on LinkedIn via LinkedIn Lead Ads. However, your personal data may also be collected under certain circumstances if you are not logged in or you do not have a LinkedIn account. In this case, data may be collected e. g. via cookies that are stored on your end device or by recording your IP address.

With this collected data LinkedIn can create user profiles with your preferences and interests. In this way, interest-based advertising can be displayed to you within and outside the social media presence. If you have a LinkedIn account, the interest-based advertising can be displayed on all devices on which you are already or were logged in.

You can find additional information on data collection and use, as well as your options and rights for the protection of your privacy in the LinkedIn privacy policy at https://www.linkedin.com/legal/privacy-policy. If you are logged in at LinkedIn, you can deactivate data collection at any time at the following link: https://www.linkedin.com/psettings/enhanced-advertising.

Please click this link to prevent future data collection by LinkedIn within our website (the opt-out only functions in this browser and only for this domain) and to thereby exercise your right to object to this. This will set an opt-out cookie on your device. If you delete your cookies in this browser, you must click this link again.