Group
Privacy Policy Statement
For processing data within the context of our online system and making contact via contact forms and email newsletters
Version: June 16, 2025
Group
For processing data within the context of our online system and making contact via contact forms and email newsletters
Version: June 16, 2025
Thank you for your interest in our company. The protection of your personal data is of paramount concern for us. We therefore want to inform you comprehensively about the information we collect on our websites, the purpose for which we use it, who we might make it available to and what rights you have (Art. 12 and 13 of the General Data Protection Regulation – GDPR).
Our personal privacy measures are guided by the General Data Protection Regulation (GDPR, Regulation (EU) 2016/679), effective May 25, 2018, and the Federal Data Protection Act (BDSG). Should personal data be processed in a particular instance, we want to express which standard is used to justify the data processing through a simple parenthetical citation of a regulation.
Controller in terms of data protection law:
WAGO Corporation
N120 W19129 Freistadt Road
Germantown, WI 53022
Phone: 262-255-6222
Fax: 262-255-3232
Email: info.us@wago.com
We take the company’s internal privacy policy very seriously. We contractually obligate our employees and the processors (service companies) we engage to maintain confidentiality and to observe the IT/security rules and the applicable data protection provisions.
Personal data is the object of the data protection. Personal data, according to the Federal Data Protection Act (BDSG), is all individual information about personal or factual circumstances of an identified or identifiable natural person. In addition, the GDPR defines “personal data” as any information relating to an identified or identifiable natural person; an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, or an online identifier.
Unless it is discernible in this document or due to other circumstances, we are not able to identify you.
We as well as our contractual partners protect your personal data against unauthorized access, loss, use or dissemination and ensure that your personal information is in a legally required, controlled, secure environment which prevents unauthorized accesses, loss or dissemination.
Where data is processed on our behalf, we work only with order processors who offer a sufficient guarantee that suitable technical and organizational measures to ensure their data processing complies with Art. 28 GDPR have been enacted and your legal rights are fully protected.
If we contract with one or more partners to determine the purpose and means of the processing, we undertake joint responsibility in accordance with Art. 26 GDPR. To this end, we specify jointly in an agreement which contractual partner undertakes which responsibility pursuant to the GDPR.
Technical and organizational measures have been undertaken in our company to ensure that our company observes the legal requirements of the BDSG and the GDPR and to protect your data against damage, destruction, distortion, manipulation and unauthorized access.
To avoid unnecessary amounts of data, we process and use your personal data only to the extent this is required within the scope of our range of services.
You can, without charge and without giving reasons, obtain access to information about whether your personal data is processed. Pursuant to Art. 15 GDPR and § 34 BDSG, you have right of access to this personal data and to have further information on the processing of your data stored with us.
As part of your legal rights under Art.16 and 17 GDPR and § 35 BDSG, you can have your data which is stored with us locked, rectified or erased.
Your personal data is erased if no legal retention requirements stand in the way and you request erasure in writing or text form.
Furthermore, you have the right to have incomplete data completed and to demand the restriction of processing in the statutorily regulated cases of Art. 18 GDPR if the personal data is incorrect.
You also have a right to data portability pursuant to Art. 20 GDPR if we have mentioned Art. 6 (1)(a) or (b) or Art. 9 (2)(a) GDPR in this policy as a basis of the data processing. When exercising the right to data portability, you have the right to demand that the personal data be transmitted directly from the controller of the data file to another controller of the data file if this is technically feasible.
Pursuant to Art. 7 (3) GDPR, you also have the right to withdraw, at any time, the consent you once gave us. If you invoke this right, we may no longer process the data based on such consent, with future effect.
Generally, it is not required that you provide personal data to visit our website. Technically, however, the IP address transmitted from your system is necessary to transfer the data from our website to you. Beyond the freely accessible area of our website—in the context of your registration, for example—we may need your personal data in order to be able to personally respond to you.
We need a legal basis to process your data. Art. 6 GDPR presents a nonexclusive list of legal bases. Under Art. 6 GDPR, processing is permitted when:
When you visit our website, we receive your complete IP address from your computer. Only with this IP address are we able to transmit the data of our website to you so that the website displays for you (Art. 6 (1)(b) and (f) GDPR). Beyond processing for transmission of the retrieved data, the full IP address is stored for only two (2) days in order to be in a position to initiate defensive measures against attacks on our IT, such as a block of IP addresses as well as possible criminal prosecution (Art. 6 (1)(f) GDPR).
We save the date and time of the page view and the page from which you have retrieved our website. We do not save other personal data, unless you log in.
If the programming of our website prompts your browser to load data from servers operated by third parties, we are not, as such, involved in these data transmissions. Our third-party providers have requested that we inform you of the following:
We use Google Analytics, a web analysis service of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google“). Google Analytics employs the cookies described in our Cookie Guideline that facilitate an analysis of your use of our website and online services. The information generated on your use of these website and online offerings—including information on device events, such as crashes, system activity, hardware settings, browser type, browser version, browser language, installed add-ins, screen resolution, device type, date and time of your query and referring URL—are transmitted on our behalf to a server of Google in the United States and stored indefinitely. We use Google Analytics only with the activated IP anonymization extension “_anonymizeIp()”. This means that IP addresses transmitted to Google are truncated and processed in advance by Google on servers residing in the EU in order to exclude a direct reference to an individual through the IP address in the US. Only in exceptional cases is the full IP address transmitted to a server of Google in the US and then truncated there.
We use this information to analyze visits to our website in order to compile reports about the website activities for us so that we better understand how our site is used and where we can improve it (Art. 6 (1)(b) and (f) GDPR). Pseudonymous usage profiles can thereby be created from the processed data. Google will also transfer this information in some cases, when legally mandated or to the extent that third parties process this data on behalf of Google. Google will not associate your IP address with other Google data under any circumstances.
You can find additional information about data usage for promotional purposes by Google, settings and options to object on the websites of Google: https://www.google.com/intl/de/policies/privacy/partners/ ("Data usage by Google during your use of websites or apps of our partners"), http://www.google.com/policies/technologies/ads ("Data usage for promotional purposes"), http://www.google.de/settings/ads ("Manage information Google uses to display your advertisement") and http://www.google.com/ads/preferences/ ("Determine which advertisement Google displays for you").
You have a right to object and you can prevent the installation and storage of the cookie for Google Analytics through a corresponding setting in your browser. You can find details for this under “Help” on your browser. In addition, you can prevent collection, for Google, of the data that is generated by the cookie and related to your use of the online offering as well as the processing of such data by Google by downloading and installing the browser plug-in of Google available at the following link http://tools.google.com/dlpage/gaoptout?hl=de.
An opt-out cookie is set to prevent the collection of your data when visiting our website in the future. With this browser plug-in, the collection and storage of data for Google Analytics can also be objected to at any time with future effect.
We also use Google Optimize. Google Optimize is a Google service (Gordon House, Barrow Street, Dublin 4, Ireland; "Google"). We use the Google Optimize service to enhance the attractiveness, content and functionality of our website by statistically evaluating a percentage of our users and their changes in use in response to new functions and content we introduce. Google Optimize is a sub-service of Google Analytics (see "Google Analytics" section). In addition, you can prevent collection of the data generated by the cookie and related to your use of the website—your IP address in particular—as well as the processing of such data by Google by downloading and installing the Google browser plug-in available at the following link: www.tools.google.com.
As an AdWords customer, we also use "Google Conversion Tracking," an analysis service offered by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google"). Google AdWords uses it to set a cookie (“conversion cookie“) on your computer if you have reached our website through a Google ad. These cookies lose their validity after thirty days and are not used for personal identification. If you visit certain of our sites and the cookie is still valid, we and Google can recognize that someone has clicked on the display and has then been directed to our website. Each AdWords customer receives a different cookie. Cookies therefore cannot be used to identify you or your path on the Internet on different websites. The information obtained using the conversion cookie serves to create conversion statistics for AdWords customers who have decided to use conversion tracking. We consequently receive usage statistics about those users who reach our website through a Google ad and can thereby track how successful each of our promotional ads is and how suitable for you they have been for your search topic (Art. 6 (1)(f) GDPR).
As an AdWords customer, we learn the total number of users who have clicked on our display and been transferred to a site furnished with a conversion tracking tag. However, we do not obtain any information that would permit users to be personally identified. If you do not wish to participate in the tracking process, you can refuse the setting of a required cookie for this—for example, through a browser setting that generally deactivates the automatic setting of cookies. You have a right to object and can, for this purpose, prevent the installation of cookies for Google AdWords (at the domain “googleadservices.com”) through a setting in your browser so that cookies are blocked by the domain “googleadservices.com.” You can find details for this under “Help” on your browser. You can find the corresponding cookie names in our Cookie Guideline.
You will find the Google privacy policy here: http://www.google.com/intl/de/policies/privacy/.
We use the remarketing technologies of Google (Gordon House, Barrow Street, Dublin 4, Ireland; “Google“). Through this technology, users who have already visited our websites and online services and been interested in the offering are appealed to again through targeted advertising on the pages of the Google Partner network. The advertisements are displayed through the use of cookies that contain a number. Cookies are small text files that are stored on the user's computer. Through this number, the visits to our website and anonymized data on the use of the website are captured. This data is amalgamated by Google across services and devices. Ads can be displayed to you based on the information derived from the use of the devices. By its own account, Google collects and saves no personal data of visitors to our website in this process. If you later visit a different website in the Google Display Network, advertisements that have a high probability of accounting for previously requested product and information areas will be displayed to you. By means of text files, user behavior while visiting the website can be analyzed and then used for targeted product recommendations for WAGO products and interest-based advertising for WAGO products (display of ads relevant to previously visited WAGO websites) (Art. 6 (1)(f) GDPR).
If you do not wish to receive any interest-based advertising (objection), you can categorically deactivate the use of cookies through Google for
You can view the Google Privacy Policy at http://www.google.com/privacy/ads/ these purposes by visiting the page https://www.google.de/settings/ads and entering corresponding settings. Alternatively, users can deactivate the use of cookies from third-party suppliers by visiting the deactivation page of the Network Advertising Initiative: http://www.networkadvertising.org/managing/opt_out.asp. You can also prevent cookies for Google Remarketing through a setting in your browser. You can find details for this under “Help” on your browser. You can find the corresponding cookie names in our Cookie Guideline.
This website uses Google Tag Manager. Google Tag Manager is a solution offered by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Inland; "Google"), which marketers can use to manage website tags through an interface. The “Tag Manager” tool itself (which implements the tags) is a cookie-free domain and collects no personal data. The tool only provides for the forwarding of data and triggering of other tags that, in some circumstances, can themselves collect data. Google Tag Manager does not access this data. If there has been a deactivation at the domain or cookie level, this remains in force for all tracking tags that are implemented with Google Tag Manager.
We use maps from Google Maps on our website to simplify orientation for you. Google Maps is a service of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google“). When viewing the contact pages, your web browser is instructed to load the functions and map data needed for this directly from the server of Google. These servers may be located in the USA or other countries. We have no control over this and do not receive any information from Google as to whether you have exchanged corresponding map information when visiting our website. We are not aware whether Google only delivers the technically necessary information to you or stores and analyzes further data about you or your system, such as IP addresses, information about your browser or the like. The Google Privacy Policy (https://www.google.com/intl/de/policies/privacy/index.html) also applies to Google Maps. We expressly point out that Google processes the following data categories: device-related information, IP addresses, hardware settings, browser type, browser language, date and time of your request and referral URL, cookies (you can block cookies in your browser settings, see also above) and location-related information. Google can link the data with other data from you and uses the data collected in the course of the services for provisioning, maintenance, protection and improvement of the Google services, for the development of new services as well as to protect Google and the users of Google services. Google also uses this data to offer you customized content—for example, to provide you with more relevant search results and advertisements. With the help of data collected through cookies and other technologies, such as pixel tags, Google improves your user experience and the overall quality of the Google services. For example, Google facilitates the saving of your preferred language settings in order to display services in the languages you prefer. Before Google uses information for purposes other than those stated in the Google Privacy Policy, Google will request your consent. With your consent, Google will also transfer your data to third parties for processing procedures and for legal reasons. You can also change data-related settings at Google when you log in there. In addition, Google also complies with several self-regulation obligations and processes complaints.
Our website uses the remarketing function “Facebook Pixels” of Facebook Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland; “Facebook”), which has the data processed by Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA). This active program function (JavaScript) is used to understand the actions of website visitors, measure the effectiveness of the advertisement and to present interest-related advertisements (“Facebook Ads”) within the context of a visit to the Facebook social network as well as other websites. When our website is visited, a direct connection to the Facebook servers is established via this Java script. In the process, that you have visited this website is conveyed to the Facebook server and Facebook assigns this information to your personal Facebook user account and other profiles. This assignment attempts to function across devices, so that user behavior between different devices is also evaluated. The basis for this use is Art. 6 (1)(f) GDPR. Data is also saved and processed by Facebook, with the result that a connection with the respective user profile is possible and Facebook can use the data for its own advertising purposes in accordance with the Facebook Data Policy (https://www.facebook.com/about/privacy/). We assume that the information remains saved until you delete your Facebook account.
You will find more detailed information about the collection and use of the data by Facebook and about your rights and options for protecting your privacy in this regard in the Facebook Data Policy at: https://www.facebook.com/about/privacy/. You can manage privacy settings in your Facebook account. To do so, you must be logged in to Facebook.
Please click this link to prevent future data collection by Facebook within our website (the opt-out only functions in this browser and only for this domain) and to thereby exercise your right to object to this. This will set an opt-out cookie on your device. If you delete your cookies in this browser, you must click this link again.
Our website uses the marketing function “LinkedIn Insight Tag” of LinkedIn Ireland Unlimited Company (Wilton Place, Dublin 2, Ireland; “LinkedIn”). Each time one of our pages containing functions from LinkedIn is viewed, a connection with the LinkedIn servers is established. This informs LinkedIn that you have visited our websites with your IP address. The active program function (JavaScript) serves to understand the actions of visitors to our website in anonymized form, to gauge the effectiveness of advertising and to present interest-related ads ("LinkedIn Ads") in the course of the visit to the LinkedIn social network and other websites. The LinkedIn Insight tag is integrated into our website for this purpose, which establishes a connection with the LinkedIn server if you visit our website while simultaneously logged into your LinkedIn account. This assignment attempts to function across devices, so that user behavior between different devices is also evaluated. The basis for this use is Art. 6 (1) (f) GDPR.
We maintain a profile on the social media LinkedIn. Our social media presences, and consequently our profile on LinkedIn, are intended to ensure the broadest possible presence on the internet. When you visit our profile on LinkedIn, LinkedIn can generally analyze your user behavior.
We use "LinkedIn Lead Ads" for customer acquisition. LinkedIn Lead Ads are advertising placements on LinkedIn, in which LinkedIn uses forms to generate leads and functions, and content of the LinkedIn service can be integrated. In such advertising, defined information is requested in accordance with our current campaign or other measures. If you have a LinkedIn account, the advertisement can be prefilled with the information you have shared on LinkedIn.
With LinkedIn Lead Ads we offer you a function with which you can provide us your user information using your LinkedIn account. We use this functionality to be able to address you with relevant content and target group oriented. We have a legitimate interest for the use of LinkedIn Lead Ads, which is for marketing purposes in the context of initiating business. The legal basis is Art. 6 (1) (f) GDPR.
If you are logged into your LinkedIn account and visit our profile on LinkedIn, LinkedIn can assign this visit to your user account. This also applies to advertising on LinkedIn via LinkedIn Lead Ads. However, your personal data may also be collected under certain circumstances if you are not logged in or you do not have a LinkedIn account. In this case, data may be collected eg via cookies that are stored on your end device or by recording your IP address.
With this collected data LinkedIn can create user profiles with your preferences and interests. In this way, interest-based advertising can be displayed to you within and outside the social media presence. If you have a LinkedIn account, the interest-based advertising can be displayed on all devices on which you are already or were logged in.
You can find additional information on data collection and use, as well as your options and rights for the protection of your privacy in the LinkedIn privacy policy at https://www.linkedin.com/legal/privacy-policy . If you are logged in at LinkedIn, you can deactivate data collection at any time at the following link: https://www.linkedin.com/psettings/enhanced-advertising.
Please click this link to prevent future data collection by LinkedIn within our website (the opt-out only functions in this browser and only for this domain) and to thereby exercise your right to object to this. This will set an opt-out cookie on your device. If you delete your cookies in this browser, you must click this link again.