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Open Automation Solutions and Reliable Connection Technology for Your Retail Project

Shopping is an integral part of our daily lives, and the environment significantly influences the shopping experience, often without us realizing it. For optimal sales conditions, it is crucial that the technology operates seamlessly in the background. Additionally, market operators face the challenge of managing their stores in an economical, CO2-neutral, and secure manner. Consequently, energy efficiency, flexibility, and cybersecurity are essential topics in retail today.


As a trusted partner in the retail industry, WAGO provides customized solutions and services for open building automation and adaptable connection technology, which have already earned the trust of well-known retailers. Interested in learning more? Contact us!

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It allows for clear visualization of dependencies and correlations between data sets, making it simple to track changes as they occur.</p>","displayMode":"popup","cta":{"url":"/building-technology/building-automation/building-ecosystem","urlIsContentPage":true,"linkName":"Learn more","target":"newWindow"}},{"iconType":"info","x":39,"y":25,"type":"WagoIIgPopUpTeaserSpotModel","headline":"<p>HVAC Control</p>","paragraph":"<p>Automatic control of HVAC systems reduces energy consumption and enhances the climate in your store. WAGO’s HVAC automation simplifies the process with its extensive libraries of ready-made system macros, often eliminating the need for complex programming. This not only saves time but also supports standardization.</p>","displayMode":"popup","cta":{"url":"/building-technology/hvac","urlIsContentPage":true,"linkName":"Learn more","target":"newWindow"}},{"iconType":"info","x":40,"y":53,"type":"WagoIIgPopUpTeaserSpotModel","headline":"Energy Data Acquisition and Management","paragraph":"<p>Comprehensive data collection from all distribution panels and systems allows for the rapid identification of changes, trends, or correlations, enabling the optimization of energy consumption. 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Storage in the cloud is also possible.</p>","displayMode":"popup"},{"iconType":"info","x":56,"y":64,"type":"WagoIIgPopUpTeaserSpotModel","headline":"<p>Cash Register Signaling Technology</p>","paragraph":"<p>Innovative systems that use optical signals to clearly indicate which cash registers are occupied or closed are essential in modern stores. WAGO provides a complete control solution for this purpose: it allows for the management of various indicator lights, voice announcements, is adaptable to different register situations, can be controlled via the register PC, and includes bus-compatible keypad modules.</p>","displayMode":"popup"},{"iconType":"info","x":55,"y":45,"type":"WagoIIgPopUpTeaserSpotModel","headline":"<p>Intelligent Lighting Control</p>","paragraph":"<p>Modern lighting is demand-driven, convenient, and energy-efficient. 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Our Portfolio for Your Smart Store

Smart stores are characterized by the integration of various building systems into a digital, sustainable ecosystem. With our technologies, solutions, and services, you’re ready for the future. We blend the best of building automation and installation to enhance the energy efficiency, safety, and cost-effectiveness of your retail store. As a dependable partner, we will expertly support you throughout every phase of your retail store.

Advantages of Building Automation in Retail Buildings

Together, we enhance the security, efficiency, and comfort of your store with comprehensive, integrated solutions for building automation and installation. We support you through every stage, from initial planning and developing a suitable store concept to implementation, conversion, expansion, and migration of existing building systems and stores. Benefits:


  • Reduced Costs and Expenses: Throughout the entire lifecycle
  • Seamless Energy Management: In compliance with ISO 50001
  • Legal Compliance Support: Including ESG requirements
  • Continuous Operational Cybersecurity: Guaranteed
  • Collaborative Roll-Out Concepts: Developed together
  • Expert Retail Advice: Tailored to your concept from our specialists